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Requirements and limitations

Here are simple rules for successful Tumblr posting.

Regular posts​

Text​

  • Maximum text length: up to 4096 characters.

Photos​

  • Supported formats: JPG, PNG, GIF.
  • Maximum single image size: up to 20 MB.
  • Multiple images can be published in a single post.
  • High-resolution images without heavy compression are recommended.

Videos​

  • Supported formats: MP4, MOV.
  • Maximum video file size: up to 500 MB.
  • Maximum length: up to 10 minutes.
  • It's best to upload videos with an aspect ratio of 16:9 or 1:1.

By following these simple guidelines, you can easily create content that will look great on Tumblr.